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  • How to Engage Your Customers and Improve Collection Rates

    As long as debtors have been late with payments, collections activities have largely followed the same basic script: Ask nicely, ask forcefully, demand, threaten, charge-off. Most creditors rely on outbound calling strategies to do the heavy lifting and simply view their letter strategy as a compliance tool.

  • How geo-conquesting targets your competitors’ customers

    Geo-conquesting is an excellent tool to identify and steal customers from your competitors. For online companies they can even weave in a social distancing advantage.  Geo-conquesting in mobile advertising that uses location-based mobile advertising to direct consumers toward a specific business when physically in a competitor’s location. Tracking the physical locations consumers visit can indicateDetail

  • Proven strategies to improve your collection rates

    As long as debtors have been late with payments, collections activities have largely followed the same basic script: Ask nicely, ask forcefully, demand, threaten, charge-off. Most creditors rely on outbound calling strategies to do the heavy lifting and simply view their letter strategy as a compliance tool.

  • Use Direct Mail to Enhance your Anonymous Website Visitor Retargeting

    Since the start of the COVID-19 pandemic, internet traffic has skyrocked by 25% to 30%1. While that may sound like good news to most businesses, it does come with some challenges. Mainly, on average, 98% of business website visitors stay anonymous2. To combat this, many marketers use digital retargeting. Digital retargeting using pixel-based technology isDetail

  • A tidal wave of credit losses is coming–time to prepare with Creative Solutions!

    If recent earnings reports by the biggest banks are any indication, the worse is yet to come. “Six of the biggest lenders all expect heavy credit defaults and soured loans, as shown by their loan loss provisions, which jumped 43% from the already hair-raising totals in the first quarter to a combined $36 billion inDetail

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